A company’s logo often articulates who that organisation is. From the distinctive Nike swoosh to the iconic red colour palate used by Coca-Cola, branding has long-been a tool used by businesses to help differentiate their look and style from competitors. But what turns a mere logo into an effective brand? According to Ipswich-based branding experts…
The final Do Good Networking event of 2020 took place in October, where volunteers from local businesses spent a socially-distanced morning doing maintenance work at the People’s Community Garden, Maidenhall allotments. The garden is part of the ActivLives family, which brings together people of all ages and abilities to develop and maintain the green space….
Lockdown measures implemented in response to the pandemic have challenged public services traditionally delivered face-to-face, including the justice system. But here Georgie Hall, partner and head of the personal law services division at Prettys Solicitors, Ipswich, explains how limited access to an already over-burdened court system is causing a crisis for people in critical situations….
Online retailers expecting to cash in during the Christmas season should check they have the right insurance protection in place, says specialist broker PolicyBee. Online retailers were already expecting a record season of sales this Christmas before a second lockdown in England was announced, causing shops selling non-essential goods to close their doors until at…
Make your choice from three hotels on Suffolk’s coast or countryside and enjoy a relaxing, post lockdown, pre-Christmas ‘Silent Night’ break with the Hotel Folk between 3 and 23 December. Choose from the 15th century Swan at Lavenham Hotel and Spa, The Brudenell, which overlooks the sea at Aldeburgh, or the Crown and Castle restaurant…
Following six months of public fundraising, St Elizabeth Hospice’s coronavirus fundraising campaign, #HereTogether, has reached its target of £250,000. Launched in April, #HereTogether aimed to counteract the financial impact of coronavirus on the independent Suffolk charity. After lockdown saw the closure of its 31 retail shops and postponing of all fundraising activities, which are vital…
In a poll conducted at Grant Thornton’s Suffolk Limited Panel & Audience Discussion, in partnership with Birketts, 48% of business leaders said they feel more positive about the future now than they did in April, with only 25% feeling less positive, despite the UK’s second national lockdown starting this week. The discussion, attended by 150…
A new community fundraiser has joined the St Elizabeth Hospice team in Great Yarmouth and Waveney to help continue the expansion of its services in the area. Louise Archer joins the independent Suffolk charity as a Community and Partnerships Fundraiser, in a role which will see her help develop the hospice’s fundraising strategy in Great…